So very often I meet people who don't understand what value add Blogs are bringing in. People don't understand it's all information time. Without this information search industry could never boom the way it did. Blogs bring-in so much information to public that there will be no looking back ever. I know people who realized how good writers they were when hits to their blogs increased exponentially...

Today I saw the extract of "Naked Conversations: How Blogs Are Changing the Way Businesses Talk with Customers" by Robert Scoble and Shel Israel
John Wiley & Sons © 2006. An interesting read for all those who are still confined to conventional way of marketing...

This has an interesting "Microsoft Story" with six pillars of Blogging, few good blogging tips and much more.

A light weight interesting read if one is interested in innovations in marketing and communications...

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Tanu.