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16 September 2008

3 Insights from Day 1 of the Web 2.0 Expo

Today was the first real day of the Web 2.0 Expo in NYC. Several of us from the MSDN and TechNet team are attending. I attended a session on Search Engine and Social Media Optimization (see Rob Veliz's blog on our SEO efforts) and Katie Larson reported back on a session about Designing for Community.

Here are some insights from the day, and some questions for you!

Insight #1:

Social media has the potential to harness the collective experience and perspective of the global community to find and rate technical content from across the web, making it easier for people to find the best stuff. But, our sites cover a lot of "content ground," ranging from technical articles and code samples to forum posts to videos.

Q: Of all the things you look for on MSDN and TechNet, which ones would you like the community to help with the most? Which should we "community-enable" first?

Insight #2:

Web sites can be thought of as collections of Verb + Object pairings, like Tag + Forum Thread, or Comment + Code Sample. 

Q: Given all the objects on MSDN and TechNet, what are the most important pairings to you?

Insight #3:

Recognition and Reputation can influence (motivate?) participation, and participation is necessary for online communities to work.

Q: What kind of activities do you think people should get recognized for on MSDN and TechNet? What should people not get recognized for? What kinds of things should hurt a person's reputation?

We really are interested in your responses to these questions, so pls comment back and let us know your thoughts.

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Comments

# cslemp said:

Yes, just because we can do a thing (comment + videos) doesn't mean we should spend valuable resources on it.

17 September 08 at 12:42 PM
# Avery said:

Regarding insight #3, first of all, we can look at the participation level of a member, such as the quality of his forum postings - his interaction with other members, whether he is asking or answering questions. Even when he replies to some questions with guesses, that's still better than not doing anything.

Members who enter lots of short, less meaningful responses should not be recognized.

26 April 09 at 11:34 PM

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About John Martin

Director & Lead Evangelist, Microsoft Server & Tools Online - the group that manages the global MSDN, TechNet, Expression, and CodePlex sites.
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