SQL & BI : Marketing

Where do you want to go?

EmmaB — Tue, 21 Aug 2007 13:27:35 GMT

This is a tool to highlight to Partners the resources available.

You can explore the opportunities by clicking on the roadmap.

Details here

Still #1 on OLAP report

EmmaB — Tue, 20 Feb 2007 21:05:23 GMT

Good news from www.olapreport.com – Microsoft continues to be number 1 and grow OLAP market share!

We have almost one third of the market share (31.6%) (last year 27.9%).

We were also one of the few vendors that actually grew market share last year and with the exception of Applix, Microsoft was the fastest growing OLAP vendor.

"Microsoft finally managed to release its long-delayed SQL Server 2005 a few weeks before the end of 2005, so the much enhanced new release was available for all of 2006. The growth rate of SQL Server (and therefore Analysis Services) duly jumped, and ran at over 30 percent throughout the year. This increased growth rate is unlikely to continue in 2007, as no major releases are due.

During 2006, Microsoft also acquired ProClarity. With Microsoft behind it, ProClarity’s sales also jumped. Note that the mere acquisition of ProClarity did not increase Microsoft's OLAP market share, as we were already including ProClarity in the Microsoft ecosystem, but the acceleration of ProClarity sales does increase it slightly, assuming that some of the ProClarity sales were made instead of Excel rather than, say, Panorama.

Microsoft announced PerformancePoint in late 2006, which will ship in about September 2007. It entered the CTP phase at the end of 2006, and was quickly downloaded thousands of times. Although PerformancePoint itself is unlikely to generate significant revenues during 2007, it may help SQL Server sales. In any case, PerformancePoint will replace ProClarity and Microsoft’s existing Business Scorecard Manager, so some of its sales will simply replace the older products."

Take a look at the full report to read more.

A night in front of the telly tonight?

EmmaB — Fri, 09 Feb 2007 18:53:51 GMT

If you are planning a night in front of the television this evening…

Fri 9 Feb, 7:00 pm - 7:30 pm 30mins

http://www.bbc.co.uk/moneyprogramme

‘It's one of the biggest new products of the year, and the chances are you'll soon be using it at home or at work. Microsoft, the world's top software company, is launching its new operating system, Windows Vista, the long-awaited and much delayed successor to Windows XP. What does it really offer, and why is it so critical for Microsoft?
In the first of a two-part series on the home technology revolution The Money Programme has had exclusive access to Microsoft to follow the launch of Vista. Reporter Max Flint investigates the business of Windows, and asks what effect the departure of legendary founder Bill Gates in 2008 will have on the future of this world-changing company.’ [S]

Marketing Training for Partners - new dates released

EmmaB — Wed, 15 Nov 2006 00:58:00 GMT

Marketing 101 – New dates for January & February

Due to high demand from partners, the following new dates have been added to Marketing 101.

This 1 day Instructor Led course is ‘ideal’ for new starters at a Microsoft partner responsible for marketing, and also partners taking their first steps into marketing activities.
- 9^th January in TVP Reading
- 25^th January in Scotland
- 5^th February in Manchester
- 13^th February in TVP Reading

Objectives
This session will equip marketing people with the knowledge and skills that will enable them to:

Begin to understand the underlying Microsoft technologies

Understand how the technology relates to Microsoft Go To Markets

Communicate to prospect, new and existing customers the business benefits of Microsoft technologies and associated partner services

Understand various Microsoft marketing services available

Select the appropriate service to create an effective marketing campaign.

Target Audience
Responsible for / involved in marketing at the partner - all marketing skill/experience levels.

Partners can find out further details and register to attend by visiting:
http://www.microsoft.co.uk/events/net/EventDetail.aspx?eventid=8446