Big things happened in tech in 2013, and we can only expect more to come in 2014. We’ve assembled some of the most important areas businesses will want to consider and some easy resolutions you can make for your business to prepare for what’s coming.
Strap in and hang on. The future is going to be a wild ride.
The “quantified self” movement that hit the road with drastic traction in 2013 will go mainstream and full throttle in 2014. Next will be a critical merger of psychological data with medical knowledge, a movement that will use data collected as the information to drive action for prevention of disease. Mechanisms to collect that data will continue to vary, from smart clothes, interactive steering wheels, and augmented nutrition (AIRO).
Cheaper tablets and smartphones bring another dimension to health tracking, e-commerce, and personalized data. Services like HealthTap, which offer real-time response to health concerns or questions, are just some of the follow-up support the “quantified self” gadgets will catalyze.
Resolution: Create a data-capture plan for your customers, and a way to use that data to improve your offerings.
Cloud-enabled apps will be integrated in transportation, lighting, environment, and metering. Elements of tourism through real-time geomapping will encourage new interactions with street corners or store fronts and transform the experiences a particular city has to offer in food, art, performances, and amenities. The CityNext initiative demonstrates how citizens in a city are empowered to use these technologies to implent real change. The interconnectivity of objects around us will make what was once a static urban expanse into a responsive, personalized, and agile environment.
Resolution: Brainstorm with your employees about how your company can take advantage of location-based services, perhaps on an internal social network.
Mobile Money and Long-Term Evolution
4G LTE will go hot and be adopted by more and more global users demanding faster network speeds and constant access to the cloud. Perhaps even faster networks will be unveiled. Mobile money will continue to make banking and finance systems available to all, even in developing countries, where mobile Internet is currently growing fastest (check out this report on Africa’s telecom market.)
With mobile comes applications enabling better agriculture and water management, road development, and tablet-enhanced education. Here’s a collection of research on how mobile, LTE, and cloud computing are impacting the everyday in a developing country.
Resolution: If you don’t have a mobile-responsive website yet, 2014 is the time to create one.
Visualization of Data
Big data is going to get bigger and richer. Cloud computing and increased storage and processing are moving this trend along, and so in 2014 there will be a newfound tenacity for finding creative ways to intelligently digest this information.
Design overlaying algorithms will become nearly as important as the programming behind it as the data multiplexes become larger, more connected, and increasingly interactive.
Resolution: Are you running a CRM solution that helps your business visualize data? If not, consider this essential upgrade.
2014 will be the year of localized and personalized data. The future is so bright that you’re going to need shades. Make sure your business is prepared—internally and with your customers.
Great information! Excited about this!