Hello community, Yuri Diogenes here and on this International Update I would like to talk about the work that the Brazilian Community is doing to advertise their TechNet Wiki Content. Not only that, but get your feedback about how your community perceives the use of different Social Networks to obtain feedback from readers.

In March 2011 when the TechNet Wiki PT-BR started to take over we created a Twitter account for the Wiki Ninjas Brazil (inspired by the original US Wiki Ninjas). The goal was to advertise new content and bring awareness about what was going on in the TechNet Wiki PT-BR space.


The IT PRO (and Dev) Community in Brazil are very addicted to Social Network to proliferate content, not only the ones they create, but also from others. The use of the hashtag #TNWIKI became the default way to advertise their content via Twitter and believe, they use Twitter a lot (why is Twitter so popular in Brazil? – read this article from Time to know more). But not only Twitter is used by them in order to advertise their content and also connect to others, Facebook and LinkedIn are also used.


Is all about socialize their content and get direct feedbacks from readers in different venues. The community is doing an amazing job to rapidly adjust their content based on the user’s feedback. Recently they also started their own TechNet Wiki Forum (assisted by MS Brazil, that created the Forum under TechNet) where users can send suggestions to the platform.

Having said that, I would like to ask you (International Community) a couple of questions:

  • How your regional IT PRO/Dev Community perceives the use of Social Network to advertise content?
  • Do you use any of those social networks to advertise your content?

That’s all for today, let’s pump up TNWIKI by getting more social.

Have a great Friday!