Why Microsoft

A blog about Microsoft's strategic and technical differentiation.

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  • Blog Post: Google’s Limited Cloud

    It’s easy to make good decisions when there are no bad options. But what if there’s only one option—and it doesn’t fit your organization’s needs? That’s the situation with Google and its so-called “pure” cloud model. Either you move completely to the...
  • Blog Post: Rakuten Chooses Microsoft Office 365 over Google Apps to Trim Costs and Reduce IT Burden

    Internet services company Rakuten needed to improve its messaging environment to support rapid expansion and decided to adopt Microsoft Office 365, after evaluating Google Apps. We recently spoke to Jonathan Levine, Executive Officer and Vice Executive Director at Rakuten, to learn why: ...
  • Blog Post: Reinventing the Retail Customer Experience with Office 365

    Today’s omni-channel customers are more connected than ever before. With so much information readily available, consumers can easily research products wherever they are via their mobile devices, check on a store’s reputation, compare prices right in the aisles, and ultimately choose to buy...
  • Blog Post: LiveRoute Migrates Over 40 Middle East Companies to Office 365

    Today’s guest blogger is Faisal Zafar, director of operations for LiveRoute, a Dubai-based technology company that delivers IT solutions to companies throughout the Middle East. A Microsoft Gold Certified Partner, LiveRoute was the first cloud solution provider in the Middle East region. From the...
  • Blog Post: 10 Ways to Set Up Your Small Business for Success in 2013

    Small business owner confidence continues to drag , according to the latest report by the National Federation of Independent Businesses (NFIB). While expectations for improved businesses increased slightly over last month, small firms are still struggling to make a profit. How does a small business...