By: Tracy Issel
Last week we participated in the National Retail Federation Big Show to share how Microsoft technology and devices are helping retailers take advantage of this digital era. We showed attendees how we can help retailers get the right devices with the right information into the hands of employees to improve their customers’ experiences.
As I reflect on the show I’d say that industry leading retailers are starting to do three things that are changing the face of retail. Each leverages connected devices, harnesses the power of an engaged workforce, and delivers on the promise of smart operations:
2014 is shaping up to be another transformative year for retail. Retailers can either shy away from technology, or they can embrace it and step fully into the digital revolution, like Swedish retailer MQ who selected the Surface Pro to create an endless aisle experience for customers by giving them access to the full complement of their inventory – whether it’s in the store, online or in their warehouse. Or like Coles Australia who shared how they developed mycoles, built on Office 365, to help their employees work together to give the highest quality and service to their customers. There are a lot of inspiring stories from our customers and partners so be sure to check out some of the highlights from NRF 2014.