By Tracy Issel
There’s a mantra in retail that seems as critical today as ever: “The only way to grow your business is to know your business.”
Indeed, when retailers have access to the real-time information they need, they’re able to greatly improve the way they manage their businesses. They’re also better able to increase customer engagement and loyalty, while keeping costs low. This trend – optimizing insights, and then applying these insights into back-end systems – is one reason why Microsoft is at the National Retail Federation’s (NRF) Big Show this week in NYC at booth #2703.
Microsoft Dynamics for Retail, offers the industry’s only end-to-end, omni-channel retail platform that combines mobile point-of-sale (POS), e-commerce, order management, supply chain and more – all on a single platform. It does this with a single commerce engine, offered in more countries around the world. Today, we are taking that one step further and announcing new capabilities.
The latest capabilities of Microsoft Dynamics for Retail will be delivered later in the spring with a major update to Microsoft Dynamics AX 2012. This update will include:
All these new capabilities will be provided in a fully unified, end-to-end platform. For retailers, this means superior customer engagement, better understanding of your supply chain, better customer insight/visibility and accurate, timely, consistent operations. Additionally, it offers retailers solutions built to work together.
We are also working with industry partners to really bring this vision to life. Therefore, today we are announcing:
Of course, Microsoft Dynamics for Retail customers are already realizing the benefits of applying insights to smarter operations. For example:
Microsoft is excited to offer new Dynamics capabilities to help retailers understand their operations in new ways, allowing them to be more in-tune with customer needs and, essentially, with what will help make their business a success.