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What are the differences between Office 2010 PKC, FPP, and VL?

What are the differences between Office 2010 PKC, FPP, and VL?

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 JJAntequino

J.J. Antequino

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This is a question that is often asked by Partners.  Often times your customers are interested only in the PRICE of acquiring Office, and are unaware of the limitations and the benefits of each of the different suites and their purchase methods.  As a follow up to Charles’ post from earlier this year, I want to offer some points to think about.

As a refresher, here are the components of each of the suites:

office1

Now what about the estimated retail pricing?

office2 

In the top row, we see the PKC and FPP versions of Office… The first price is the PKC price, while the second price is the FPP/Retail Price.  Why is there a difference in price?

office3

So remember, you are not permitted to sell that PKC version to any of your existing customers that are “upgrading” to Office on their EXISTING desktops.  If they want to to go the retail route, they will need to purchase the FPP versions…..  So this then begs the question of how many desktops your customer has.  If it’s more than 5, then Volume Licensing is almost a no brainer.

In the pricing slide above, the bottom row gives you the pricing for the Volume Licensing versions of Office.  The first price is the Open Business license which only includes the “L” while the second price is the Open Value Price that includes the “L” plus Software assurance.  What is the difference between the two?

office4

First, let’s discuss the differences in prices between that FPP versions and the Volume Licensing versions.  Although all the suites are a little different, I would match up Home&Business (FPP) version with Standard (VL) and I would match up Professional (FPP) with Professional Plus (VL).  If you simply compare these from a pricing perspective, you may notice that the VL pricing is a bit higher, however, you see that you get much more with the VL versions than the FPP versions…. not just in terms of volume licensing benefits such as the ability to downgrade, run in a terminal server/virtual environment, or have better license management, but you also get MORE products.  In the case of Standard, you will receive Publisher.  With Professional Plus you receive InfoPath, Communicator, and Sharepoint Workspace! 

In my next entries, I will post up a couple of videos of how I typically demo Office 2010.

Comments
  • @Computer guy - FPP stands for Fully-Packaged Product. PKC stands for Product Key Card (the kind that comes in sleeve inside a pullout box that is inside of another small packaged box (very Mission: Impossible-ish)

  • FPP Full Packaged Product as in FULL RETAIL Transferrable license
    PKC Product Key Code works for one installation on one computer non-transferrable
    Open Value.... I think it means you can add as many computers as you need for a reduced license cost.

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