It get's even worse when Microsoft allows the engineers to name their products. How else would you have products like "Phlat" and "Snarf?"
my personal favourite was the discussion I had with the people deciding on the kits to ship to developers with all the betas on. There was one type of kit that had all the relevant Office 2007 betas included. That was considered a good idea so they announced the Master Beta kit to be sent out to developers around the world. Presumably to their great relief.