Here’s another great video from Steve ‘Planky’ Plank about how a company is benefiting massively from the implementation of Windows Azure. It’s quite a different story to the one from Retail Manager Solutions we brought you earlier in the week, focusing on a public-facing system.

At The Races were running a high-volume website in the UK that was characterized by very peaky predictable bursts. They knew when the peaks would occur (specific horse-races in the calendar) and they had a good idea of the numbers of additional users they’d have to handle. What an excellent candidate system for Windows Azure’s PaaS architecture.

In this video, the whole technical team are brought together and talk about how they moved the application, what went well, what didn’t go so well. It’s a great warts-and-all story of a fairly early Windows Azure implementation.

It still runs on Windows Azure today; in fact more Windows Azure facilities are added and planned to be added as time progresses.