This is a blog post in the series “How to set up a product-centric website in SharePoint Server 2013”.  In this series, I'll use data from a fictitious company called "Contoso" to show you how to use search features to set up a website based on product catalog data.
Note: Most of the features described in this series are not available in SharePoint 2013 Online.

For an overview of the blog posts in this series, go to How to set up a product-centric website in SharePoint Server 2013.

 

Quick overview

As described in Stage 2: Import list content into the Product Catalog Site Collection, we've imported content about Contoso's product line into the Products list. To display this product information in our Publishing Portal (the Contoso website), we now have to enable the Products list as a catalog.

These are the steps we'll take to enable a list as a catalog:

  1. Go to catalog settings page.
  2. Enable catalog sharing.
  3. Enable anonymous access.
  4. Define website navigation hierarchy.
  5. Define values to use in the URL to an individual product.

 

Start stage 3

 

1. On the Products list, from the LIST tab, click List Settings.

List Settings

On the Settings page, click Catalog Settings.

Catalog Settings

 We'll define several things on the Catalog Settings page. I'm going to break all of this down into individual chunks.

 

 

 

2. For Catalog Sharing Select Enable this Library as a catalog.

Catalog Sharing

By selecting this, we'll be confirming that content from the Products list should be added to the search index.

Catalog sharing

 

3. For Anonymous Access, click Enable anonymous access, and then click Make Anonymous.

Anonymous Access

By doing this, we'll be granting anonymous visitors, that is, visitors who aren't logged on to Contoso's website, access to view content from this list.

Note that we're not granting visitors access to the list itself. All we're doing is granting anonymous visitors access to view the catalog content from the search index. Anonymous visitors will never be able to see the actual Products list.

Anonymous visitors view search index content

4. For Navigation Hierarchy (this section shows up after Catalog Item URL in the UI, but I prefer to tell you about this one first), select Item Category.

Navigation Hierarchy

In my previous blog post, Stage 2: Import list content into the Product Catalog Site Collection, I showed you how the managed metadata column Item Category is tied to the Product Hierarchy term set.

Item Category and Product Hierarchy term set

By selecting Item Category here, we're in fact specifying that the navigation on our publishing site (the Contoso website) will be determined by the structure in the Product Hierarchy term set.

In the next screenshot, notice that the structure in the Product Hierarchy term set, matches the navigation on the Contoso website.

Term driven navigation

 

The terms from the Product Hierarchy term set will also be used to create a friendly URL for our category pages on the publishing site (the Contoso website). For example, the URL to the page displaying camcorders is http://www.contoso/cameras/camcorders, and the URL to the page displaying camera accessories is http://www.contoso/cameras/camera-accessories.

 Friendly URL

 

5. For Catalog Item URL Fields, select the list columns that should be used to create a unique URL to a product. For Contoso, we'll use Group Number and Item Number.

 

 Catalog Item URL Fields

The URL to an individual product will be composed of the terms that we specify in Navigation Hierarchy (previous step), and the values from the fields we specify as Catalog Item URL Fields. When selecting these fields, we should use at least one field that contains a product unique value, because we want to use this unique value in the product URL. By doing this, the URL to the product Fabricam Home Movimaker M300 will be different from the URL to the product Fabricam Home Movimaker M400.

For Contoso, the unique identifier of a product is the value in the Item Number column. We also want to use the value of the Group Number column, so we'll add them both (I'll explain why I also want to use Group Number in a later post).

 Friendly URL to a product

 Our final Catalog Settings page looks like this:

 Final Catalog Settings page

 So now that we have set all these specifications, it's time to crawl the catalog.

 

 

 

Next blog article in this series
Stage 4: Set up search and enable crawling of your catalog content

 

Additional resources