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<?xml-stylesheet type="text/xsl" href="http://blogs.technet.com/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>Friday Support: Unlocking the hidden value of apps</title><link>http://blogs.technet.com/b/smallbusiness/archive/2012/11/02/friday-support-unlocking-the-hidden-value-of-apps.aspx</link><description>We're kicking off series of blogs to help small businesses understand the importance of IP. Martin Brassell from Inngot will provide blogs that even this blog can understand. 
 Unlocking the hidden value of apps 
 Intellectual property (IP) is of real</description><dc:language>en-US</dc:language><generator>Telligent Evolution Platform Developer Build (Build: 5.6.50428.7875)</generator><item><title>re: Friday Support: Unlocking the hidden value of apps</title><link>http://blogs.technet.com/b/smallbusiness/archive/2012/11/02/friday-support-unlocking-the-hidden-value-of-apps.aspx#3531177</link><pubDate>Wed, 07 Nov 2012 20:31:39 GMT</pubDate><guid isPermaLink="false">d5e57398-b9ef-4490-9955-07cbb4e4a80d:3531177</guid><dc:creator>King Neece</dc:creator><description>&lt;p&gt;As of July 2012, approximately 10.5% of all Web traffic occurs through mobile devices (up from 4% in December 2010).&lt;/p&gt;
&lt;p&gt;The Internet is now more than a PC-based phenomenon; with close to 3 billion mobile phones worldwide, the reality is &lt;/p&gt;
&lt;p&gt;that many people’s first Internet experience will soon occur on a mobile device.&lt;/p&gt;
&lt;p&gt;As this trend evolves it is vital that the commercial world adapts with it, or faces being left behind. With mobile devices &lt;/p&gt;
&lt;p&gt;fast becoming the primary interface to the Internet, business opportunities are ripe.&lt;/p&gt;
&lt;p&gt;With mobile marketing now established over the Mobile Web, revolutionary marketing opportunities are at hand. &lt;/p&gt;
&lt;p&gt;Organizations can now engage their audience and more specifically target them, over the most personal medium &lt;/p&gt;
&lt;p&gt;available.&lt;/p&gt;
&lt;p&gt;Want to capitalize on this huge traffic potential?&lt;/p&gt;
&lt;p&gt;&lt;a rel="nofollow" target="_new" href="http://rapidapp.goappsglobal.com"&gt;rapidapp.goappsglobal.com&lt;/a&gt;&lt;/p&gt;
&lt;div style="clear:both;"&gt;&lt;/div&gt;&lt;img src="http://blogs.technet.com/aggbug.aspx?PostID=3531177" width="1" height="1"&gt;</description></item></channel></rss>