Too many small-business owners think marketing is like a trip to the doctors — something you have to do when something’s not going quite right. But marketing is not the remedy, but the solution in the first place. When marketing is continuous and targeted rather than occasional and generic...

The availability of IT services in the cloud gives small and medium-sized businesses (SMBs) the opportunity to increase productivity and reduce costs. For small and medium-sized businesses (SMBs) operating on tight budgets, IT presents something of a challenge - how can they keep up with the rapid...

GUEST POST: Jim Connolly has worked in marketing for over 26 years, and helps small businesses worldwide to boost sales and profits. He has kindly donated this blog post to provide some marketing advice in growing your business. I’d like to share an idea with you, which is behind every successful...

Trimming out costs is a priority for most businesses right now; and IT shouldn’t be exempt from good business practice. Here’s our top ten list of ways to shave real pounds, shillings and pence off your technology spending, in plain English for busy business owners! Check your licenses...

Hidden Gems #15: Skype functions for business You may well have heard of Skype – it was the first mass-market VoIP phone/video service (VoIP simply means making calls over the internet). But did you know that Skype is now part of the Microsoft family? The logic of VoIP is that we generally...