Guest post from Emma Jones, Founder of Enterprise Nation, the home business website and author of ‘Spare Room Start Up – how to start a business from home’ .
You have a new project to launch, a new product coming to market, or something to tell the world. The plan is to communicate through PR but first off, you need a plan! Emma Jones of Enterprise Nation sets out four steps to see you through to success.
If you're starting or growing a business from home, there's never been a better time to be heard as the media looks for interesting stories of start-up success. Here's how to go about achieving your column inches and headline quotes.
Take these simple steps yourself or outsource part of it/all of it to a PR company. Maybe you need help with contacts? Need someone to proof-read the release? Find experts who can help. Dedicate some time to a media campaign and you will almost certainly benefit from the results!