In one of today’s news stories ‘Small firms urged to establish websites’, Steve Pogorzelski, chief executive of ClickFuel, claimed that firms without a web offering are at a severe disadvantage in the modern business climate. He claimed that bringing a brand online, even with a small website, is "an enormous step" towards driving greater awareness.
"Today's consumers conduct most of their research online, whether they are looking up your address, trying to find your hours of operation or hoping to make a purchase," he added.
Setting up your own website is obviously something heartily endorse - especially when you can sign up to Office Live (free) and get a free website and free business email too! You don’t need to be a techie wizard, a nerd or a geek (with apologies to all self-confessed nerds and geeks). You just need a couple of hours. Even if all you have is a single page with just your name and contact details, it still provides a way for prospective customers to find you.
Microsoft Office Live Small Business is a set of internet-based tools to help small businesses quickly and easily create a professional web presence, completely free of charge. Register now to get:
And you can get £30’s worth of free clicks with Microsoft adCenter if you fancy trying your hand at a bit of online advertising http://www.microsoft.com/uk/smallbusiness/business-goals/find-customers/promoting-your-website.aspx.
All you’ve got to lose is customers…..