Ratcliffe's Ruminations

Thoughts on software, support, services and so forth

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  • Blog Post: The perils of "free" in the design of services

    I've written frequently about the benefits and perils of the use of the "free" price-point by writers and content creators . It's a great way to enter the market, but it doesn't turn into dinner on the table unless you find a way to provide and be compensated for ongoing value. For companies thinking...
  • Blog Post: Entering Microsoft

    Today is my 15th day at Microsoft. Having been around the company, covering it as a journalist, negotiating with it as a partner and customer, and generally living in the world that Bill Gates had a huge hand in building, my "on-boarding" has been an eye-opening experience. Microsoft is a company that...