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Political Polling 2.0: Can Social Media Save Political Survey Research?
Guest post by Kristen Soltis, director of strategic research at The Winston Group, a DC-based opinion research and consulting firm. She can be reached on Twitter at @KLSoltis . As landlines become less and less prevalent, and as people become less and less interested in talking to pollsters, how will...
21 Jun 2011
True Blood Star Janina Gavankar On Being A Geek Girl In Hollywood
You may recognize actress Janina Gavankar from her role on the popular HBO series True Blood . But she's also recognizable for her activities online, using Twitter and other social media and apps to interact with her friends and fans and promote her professional activities. She also attends events you...
8 Jun 2012
Trends In Social Media And Cloud Computing Connecting Citizens With Government Services
Guest post by Ken Mallit, a Microsoft public sector solutions architect. Local governments, public agencies, and service delivery organizations continuously strive to enhance citizen and constituent services through a structured, centralized and efficient service delivery system. Such an ambitious...
13 Nov 2011
Technology and Tragedy at the Boston Marathon
On 9/11, I was a grad student at UC-Irvine in California. I found out about the terrorist attacks from a professor on the elevator on the way up to my laboratory. I hadn't watched TV that morning before heading to school. And remember, I was on the west coast, so at that time I was a couple hours behind...
16 Apr 2013
Four Fundamental Ways To Think About Social Media
What do you say to a group of Georgetown masters’ students studying the future of communications and media? That’s what I had to figure out last week when I spoke at the Gnovis Digital Cultures conference last week ( Gnovis is their journal). Frankly, I never know what to...
18 Mar 2013
Return On Investment Of Yammer For Government Enterprise: Examples From Microsoft's Yams
This is a guest post by Mike Strand, a Business Relationship Manager for Microsoft IT based in Bellevue, WA. Since my last post “ Micro-Leadership Through Enterprise Microblogging: A Modern View On Managing Bureaucracy ”, much has happened in the world of social for the enterprise. Namely...
30 Jul 2012
How Eva Longoria Overnetworked A Nonprofit
Beth Kanter , CEO of Zoetica and long-time writer about nonprofit organizations, described the " networked nonprofit " as, ...nonprofits [that] can unleash the power of social good BY On Saturday the 25th, in a flood of tweets, it dramatically concluded. But was it worth the effort? Can a Nonprofit...
21 Jun 2011
Breaking Down MeriTalk's sCIOal (Social) Circle Study
How good are Federal government Chief Information Officers (CIOs) at social media? That was the question posed by media company MeriTalk in their recent study, named sCIOal Circle (get it?). According to the study (registration required), this is the first of an annual series of analyses. Thus, before...
9 Jan 2013
Open Government: Top 8 Takeaways From The U.S. Navy Social Media Handbook
Guest post by Kristin Bockius , the Education Marketing Manager within Microsoft’s U.S. Public Sector division. She was until recently the State and Local Government Marketing Manager, where among other things she launched the Bright Side of Government blog . As the U.S. has passed its one-year...
21 Jun 2011
CNN Helps Republican Convention Delegates Skype Those They Represent
Deep in the heart of Tampa, there is a CNN Grill. And deep inside the CNN Grill -- a combination working news studio and restaurant for participants in the Republican National Convention -- the 24-hour news network has deployed social media platforms to help different kinds of people connect. These...
28 Aug 2012
Therapydia, An Emerging Social Network For Physical Therapists, Raises $5 Million In Venture Funding
This is a guest post by Deanna Pogorelc, a Cleveland, OH-based staff writer for MedCity News, where this article originally appeared . Reprinted with permission. Healthcare social media has a new player in a two-year-old startup that’s just raised $5 million in venture capital and launched an...
31 Jul 2012
Bayer Launches Pinterest Boards About Healthcare, Nutrition, High-tech Materials
This is a guest post by Stephanie Baum, the Philadelphia Bureau Chief for MedCityNews.com,where this story first appeared . Reprinted with permission. Social photo-sharing platform Pinterest has skyrocketed in popularity due to users passionate about topics like fashion and food. But now, "Big Pharma...
19 Apr 2012
How Newsrooms Are Using Social Media To Strengthen Credibility And Engage Viewers
Guest post by Angie Goff, a multi-media journalist on TV and radio, based in Washington, DC. You can follow her on Twitter at @OhMyGoff , and Like OMG on Facebook. An earlier version of this article appeared at Angie's OhMyGoff.tv site. How do you get people to Like you? (On Facebook, I mean.) ...
17 Aug 2011
Open Science: Four Lessons You Can Learn From the Princeton Professor With the Best Laboratory Website Ever
When you think about the kinds of people who have beautiful, interactive websites, you're probably more likely to think about artists, designers, or architects than scientists or engineers. But Dr. Ethan Perlstein , an evolutionary pharmacologist working on yeast at Princeton University, may just just...
8 Jan 2013
Micro-Leadership Through Enterprise Microblogging: A Modern View On Managing Bureaucracy
Guest post by Mike Strand , a Business Relationship Manager for Microsoft IT based in Bellevue, WA. Large organizations are moving to a new phase of internal collaboration and communication using social tools. The last two years has seen a shift from managers questioning the value of micro-blogging...
21 Jun 2011
Six Ways Evangelists Can Promote Like Sports Illustrated Supermodel Kate Upton
Recently, I wrote an essay about how the open government movement could do a better job of engaging mainstream media, and more specifically how the simultanous Transparency Camp and White House Correspondents Dinner weekend could make better connections . One criticism of this is that the WHCD is too...
10 May 2012
The Most Popular Tweet Of The Republican Convention Was Sent By A Prominent Democrat Named Barack Obama
On the Web, cleverness often triumphs over brute force. And cleverness on the part of Barack Obama and his staff resulted in a bit of a tactical social media victory during the Republican National Convention, with a single tweet. Twitter has confirmed that President Barack Obama's tweet that "This...
3 Sep 2012
Why Parents Help Children Violate Facebook Age Rules
Guest post by danah boyd, a senior researcher with Microsoft Research, a Research Assistant Professor in Media, Culture, and Communication at New York University, and a Visiting Researcher at Harvard Law School. Versions of this article were originally written for the Huffington Post , the Digital Media...
7 Nov 2011
USA Networks on Twitter is a Case Study in How Big Organizations Should Engage Average Stakeholders
Over the weekend, I watched a USA Networks made-for-TV movie called Over/Under. It was terrible. Don't get me wrong, I love the programming on USA. My two favorites right now are probably Suits and White Collar, but I have watched most of what they've put on the air in the last few years. It's a terrific...
7 Jan 2013
How John Boehner And Colleagues Used Social Media, Open Source, And Cloud Computing For A Republican House Takeover
Guest post by Stan Freck, Director of Public Sector Solutions in Microsoft's Office of Civic Innovation. He previously held positions as a Microsoft.com manager, as well as other positions within Microsoft. The pace of technological change and adoption is increasing rapidly, and even relatively traditional...
20 Jun 2011
The view from 501: Five lessons about social media engagement from the Embassy of Canada’s Inauguration tailgate party
Yesterday was a special day in Washington, one that only comes once every four years — Inauguration Day. During the preceding week, the city transforms in both good (bars stay open late!) and bad (security and roadblocks everywhere!) ways. But in the end, something on the order of a million people...
22 Jan 2013
Seven Tips For Biomedical And Pharmaceutical Company Social Media Policies
This is a guest post by Stephanie Baum, the Philadelphia bureau chief for MedCityNews.com, where this article first appeared. Reprinted with permission. Pharmaceutical and medical device companies seem to view social media with the alternating fascination and horror of watching American Idol . But...
9 May 2012
Inside The Beltway: Facebook Is To Politico As Twitter Is To National Journal
Guest post by Jeff Mascott, the Managing Partner of Adfero Group , a Washington, DC-based public relations firm. He also teaches at Georgetown University. You can follow him on Twitter at @jmascott . A version of this post originally appeared at K Street Cafe . There are an almost overwhelming number...
21 Jun 2011
Time Magazine Partners With Foursquare To Help Republican Convention Attendees Find Each Other
Where are my friends? Where are the VIP's? What's the best party to attend tonight? Those are not uncommon questions when you're at a huge event like the Republican National Convention. Tampa, FL, where it is being held, is a spread-out city, and events sponsored by myriad companies and organizations...
29 Aug 2012
New AARP Survey Reveals Seniors Are Concerned About Online Safety
Guest post by Tammy Gordon, the Director of Social Communications and Strategy for AARP in Washington, DC. AARP is a nonprofit, nonpartisan organization with a membership that helps people 50+ have independence, choice and control in ways that are beneficial and affordable to them and society as a whole...
28 Oct 2011
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