Posted by Tina Hanson, Partner-to-Partner Lead for the Microsoft U.S. Partner Team.

Tina Hanson (Parkhouse) 2011

The 2012 Microsoft Worldwide Partner Conference (WPC) is just around the corner! This is such an amazing partner event, and I’m looking forward to all the networking, meetings, and socializing with my Microsoft partner friends.

WPC Connect is now available, and this year, in addition to networking capabilities, it incorporates the ability to start and participate in discussions, and also includes session scheduling (see the Session Catalog to see the Tracks and Sessions, including the U.S. Sub track on Thursday) and other calendaring functionality, so you can start building out your schedule now and keep track of it in one place. Read more about WPC Connect and how to get started using it. image

Building out your WPC schedule before you get to the Conference will help you make the most of your time in Toronto. In fact, this was one of the 50 tips that was shared on last month’s webcast, 50 Quick Tips on Creating More Opportunities at WPC, presented by members of the IAMCP US. You can listen to the on-demand version any time to get more of the tips offered during this webcast by Conference and channel veterans.

Microsoft Pinpoint Profiling Sessions for U.S. Partners

The Microsoft Pinpoint team will be onsite throughout the Conference to answer your questions about Pinpoint and offer you their expertise about how to best use it to generate demand for your solutions and increase your visibility to customers. If you’d like more personalized help, I recommend reserving your spot in one of three 30-minute sessions we are offering to U.S. partners. Space is limited, so please follow the instructions below to sign up by June 25.

Dates/Times

Monday, July 9
11:45am – 12:15pm

Tuesday, July 10
4:30pm – 5:00pm

Wednesday, July 11
2:15pm – 2:45pm

What You’ll Learn

  • Enhance your existing online marketing and customer engagement strategies by leveraging Pinpoint as part of your online marketing plan
  • Understand the importance of creating a strong profile inclusive of customer keywords
  • Take advantage of the Product Marketplaces powered by Pinpoint

Sign Up by June 25

Send an email by June 25 to partnerQ@microsoft.com. In your email, include:

  1. Your Name
  2. Your Company Name
  3. Preferred Session Date


To stay informed about all the awesome U.S. partner activities at WPC, join the U.S. WPC Community at http://aka.ms/usatwpc.

See you in Toronto!