After noted British television presenter Jeremy Clarkson took umbrage at the massive outcry regarding the loss of personal records for 25 million UK residents he decided to prove that it was an over-reaction (in his mind) by publishing his bank details in a newspaper column that he writes. According to Clarkson, the worst that could be done was that someone would be able to deposit money into his account.
Unfortunately for Clarkson, a reader was able to establish a £500 direct debit to a Diabetes charity, direct from his account. While this should not have been allowed to take place (the bank should have required correct proof of identity in order to establish the direct debit), it was a wakeup call for Clarkson, who acknowledged the misconceptions that he originally held and recognized that the loss of personal data can have significant negative effects on those whose data has been misappropriated.
I'm tempted to say: FUN! ;-) But, I know...