I was reading a fantastic book on my flight this week. It's called Scorecasting and was co-written by University of Chicago behavioral economist Tobias Moskowitz and Sports Illustrated writer L. Jon Wertheim. They take on cherished nuggets of sports wisdom like "defenses win championships" and using...

When we left off, with the presenter having by now figured out the background info on what the presentation is about, what the audience needs, what the presenter needs, and what type of presentation they are doing (Pitching, Organizing, or Teaching). In Part Three today, we go through the remaining...