Unified Communications is about much more than what you get out-of-the-box – it is a platform that you can use to build, extend and enhance your own applications & business processes. Looking at UC as a platform is about more than cost-savings, it's about competitive advantage.
As a software & platform company this is one Microsoft’s key strengths versus our UC competitors who still think very much inside-the-box – in fact this is why Gartner has had Microsoft as the leader in its UC Magic Quadrant for the last few years.
Microsoft Press have just RTMed a new book titled Programming for Unified Communications that explains how to use OCS R2 as a development platform, and to fully realise the benefits of UC.
More details at http://blogs.msdn.com/microsoft_press/archive/2009/04/30/rtm-d-today-programming-for-unified-communications.aspx
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