Great news for our ISVs!!!!

ISVs participating in Microsoft's competency program are more successful than their peers, even those building on Microsoft but outside the program -  according to an IDC report released in October.

IDC interviewed 365 ISVs in UK & USA.

Microsoft competency ISVs experienced average annual revenue growth of 25 percent, while Microsoft partners outside the program saw 20.3 percent and non-Microsoft ISVs 15 percent, IDC and Microsoft.

IDC researchers attributed most of the gap to efficiencies gained from the Microsoft partner program -  such as research and development benefits, sales and marketing support and the difference in go-to-market strategies between the different channels.

The survey also found that ISV partners with more narrow technical and business focus perform better than do those with broader partner networks.

Here is a good article about the report:

Take a look at the Microsoft ISV Programme -