Editor’s Note: This is a guest post from Washington Secretary of State Sam Reed.
Washington is developing a reputation in the elections and tech community for pioneering work in reaching potential voters online and through social media. The latest example is the state’s partnership with Microsoft to create an app that links Facebook users with our MyVote online service for voter registration and information.
With strong cooperation from Facebook, the app was launched on Aug. 6, following considerable national advance national buzz as a fresh way to use the power of social media and networking to nudge people to take part in their government by voting.
Although people of all ages regularly use Facebook, I am particularly delighted at the prospect of another platform to reach our “Millennials,” people from 18 to 29.