In this edition of Weekend Reading, we’ve got stories on the momentum building behind Windows Store and Windows Phone Store app downloads, how Bing broke out of the (search) box in 2013 and a Microsoft researcher who uses data to power his predictions.
Buoyed by new gift cards and other promotions, as well as the “biggest holiday season yet,” app development for the Windows Phone Store and Windows Store is going strong. “We’re already seeing momentum build with the (Windows) Store surpassing 12 million transactions per day and Windows Phone Store surpassing 200,000 apps,” writes Todd Brix on the Windows Phone Developers Blog, who encouraged developers to finish and update apps to meet these demands. “Taking into consideration the Microsoft and partner promotions and consumer purchase of Microsoft and Xbox gift cards in retail locations, we are forecasting over $100 million to be available for consumers to buy apps and games this holiday season across 100 retailers in 41 markets.” Some apps and games we highlighted this week include the NORAD Tracks Santa apps, the Staff App Pick: American Airlines and LiveATC, the Amtrak app, Phriz.be, the Gameloft Games collection, “Girls Like Robots,” “Subway Surfers,” “Nemo’s Reef,” Zinio, “Avengers Alliance,” Viber, “Catan” and “Riptide GP2.” To show that you don’t have to be a professional developer to get in on the action, small business owner Holly Shore created her mobile app within hours with Windows Phone App Studio.
Guest blogger and security expert, Yuri Diogenes, continues his series about enabling BYOD.