I recently re-read, Tom Peters’ book ,“The Pursuit of WOW!” in which he talks about WOW as stepping up and standing out with a sense of uniqueness. At Microsoft, our goal has always been to help businesses not just pursue WOW, but to actually achieve it – by helping them stand out with the highest level of employee productivity. Last month we took the exciting step in that direction with the launch of our refreshed Microsoft Business Productivity website

Normally I am not one to blog specifically about a Microsoft website, but this is different, as the purpose isn’t to sell an individual product. Instead, we are addressing the challenges  encountered by our customers.

Every day, enterprises are faced with an increasingly challenging environment in which the “rules of technology” are rapidly changing. Whether you considering migrating your business systems to the cloud, addressing the growth of social networking in your enterprise, streamlining communications and collaboration, or enhancing business intelligence, we want to help you address these challenges.

Ultimately, our goal is to make your organization stronger and more efficient by providing the tangible insights, vision, information, and action you need to empower your employees to do their best work. Here’s a great new video that illustrates some of the ways the Microsoft Business Productivity Platform can accomplish just that:

 

We hope this website will inspire you to begin your pursuit of WOW. Please check it out and let us know your thoughts.