New Olympic events in snowboarding, freestyle skiing and figure skating in the 2014 Olympic Winter Games start Thursday and when NBC’s viewers want to see those competitions and others streamed live or on demand on their smartphones, tablets, computers or Internet-connected TVs, it will be Windows Azure Media Services making it possible, from behind the scenes. 

All 98 events and  more than 1,000 hours of streaming coverage and serving millions of viewers who are using different devices and operating systems.

Watch the video here…http://blogs.technet.com/b/microsoft_blog/archive/2014/02/06/going-for-gold-windows-azure-media-services-provide-live-and-on-demand-streaming-of-2014-olympic-winter-games-on-nbc.aspx

Get a 30-day trial by going to the Windows Azure Portal at http://aka.ms/try-azure

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NBC Sports Group adopts Windows Azure