Tech Crunch Italy rocked it.

This blog post is written by Mario Fontana, Microsoft Architect Evangelist in Western Europe.


On 27th September, the inaugural TechCrunch Italy kicked off in Rome, giving some of the country’s coolest startups a chance to showcase their talents, as well as bring together some of the key influencers in the industry to talk about what’s driving innovation and entrepreneurship in the region right now.  Just like other TechCrunch events, this was a lively, informative day that was also a great opportunity for networking.  And venues don’t get much more impressive than the Globe Theatre at the Villa Borghese!

I’m personally very delighted that the local Microsoft community is very involved in the event, which is also supported by the Mind The Bridge Foundation and the US Embassy in Italy.  And I don’t just mean Microsoft sponsoring the event and providing speakers and experts (though we’re pleased to be able to do that).  What I’m really proud to see is that some of the top start-ups belonging to the Microsoft BizSpark program in Italy are among the companies that presented.

What a diverse group of startups these are, showing that innovation comes from all kinds of sources.  Here are some of the start-ups delegates at TechCrunch Italy:

Appsbuilder – a  DIY platform for mobile applications development. No coding skills are needed! Through a single build process users can create an app for multiple mobile platforms. 

Paperlit – a finalist in our own European BizSpark Summit 2012, Paperlit provides publishers with a simple way to get their content online and mobile, supporting branded apps and digital services across all main mobile and social media ecosystems.

Risparmiosuper – this online service compares grocery store prices helping consumers save money and retailers and brands check competitors prices in real time

Save the Mom – a great name for a web and mobile platform that simplifies the communication among family members (or to connect with other families) making it easy to share important information.

Stamplay - helps marketing professionals create and manage engaging marketing campaigns and loyalty programs, through a  catalogue of white label software solutions, with ready-to-use apps that are easy to customize and simple billing.

Stereomood – a  music service that delivers curated playlists from independent artists and labels to best suit the user’s current mood, while making it easy to find fresh sounds from the top 150 music blogs from across the web.

Yoodeal – an online shopping platform for personalized deals and offers that users a clever search and ranking algorithm to gather and personalize offers for each shopper.