Dan’l Lewin, Corporate Vice President, Strategic and Emerging Business, Microsoft Corporation
At the TED 2010 conference, the Kauffman Foundation will host the World of Entrepreneurs tent.
Ewing Marion Kauffman founded the pharmaceutical company, Marion Labs, and later the Kauffman Foundation. Known for its support of entrepreneurship, the foundation addresses the roots of issues to fundamentally change outcomes in people’s lives. Kauffman wanted to help young people, especially those from disadvantaged backgrounds, get a quality education that would enable them to reach their full potential. He saw enterprise and innovation as the great levers for change.
Microsoft and the Kauffman Foundation share the belief that entrepreneurship and innovation are the great change multipliers of our time, and both organizations have many dramatic and compelling examples of these forces at work in driving positive change. In keeping with the spirit of TED, “Ideas Worth Spreading,” we embarked on a project with the foundation to bring these stories to life; stories of how humans inspire, educate and preserve their culture and past. We wanted to marry the latest technology in digital story telling with the life changing work of our two organizations.
Building on the Microsoft Local Impact Map, an online application we developed to show how Microsoft, working with local partners, is helping people and communities in over 100 countries, we added stories from the work of the Kauffman Foundation. To bring the stories to a human scale, we moved the application to Microsoft Surface. Surface is a new computer that responds to natural hand gestures and real-world objects, creating unique new ways for people to collaboratively interact with digital content and to communicate. Surface brings the Local Impact Map to life, enabling you to navigate with your hands, finding, and exploring stories through text, video and pictures from around the world.
Visit the World of Entrepreneurs Tent at TED 2010 and experience the inspiring stories of the Kauffman Foundation through Microsoft Surface, a great vehicle for “Ideas Worth Spreading.”
Microsoft Local Impact Map: Surface Edition from Stimulant on Vimeo.
For the TED 2010 conference, Microsoft and the Kauffman Foundation have worked together to bring the foundation’s success stories to the Microsoft Local Impact Map on Surface. It enables visitors to the TED 2010 conference to use their fingers, to travel around the world, seeing the local impact of technology, entrepreneurship and innovation.
Today, more than ever, helping people to bring their ideas to life, can help communities, and result in positive and sustainable social change. Events such as TED 2010 and the leadership shown by the Kauffman Foundation is helping to raise awareness of the importance and value of supporting entrepreneurship for everyone.