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Blog Post: Voice of the Customer: My Week in the Golden State

AW's Mashboard

I had the opportunity to recently spend a week in both the Los Angeles and San Francisco/Silicon Valley areas attending customer meetings, partner meetings, hosting a women’s luncheon and attending the Fortune’s Most Powerful Women Summit. I always come away from my field visits feeling refreshed...

on15 Oct 2012
Blog Post: Imagine Cup USA 2012 - WoW!

AW's Mashboard

It was an honor to be one of the executive sponsors of Microsoft’s Imagine Cup USA finals this week in Redmond. Imagine Cup is the world’s premier competition for students who create potentially life-changing technology projects that range from tackling issues facing society today, such as...

on27 Apr 2012
Blog Post: Your Office, Your Terms – Office 365

AW's Mashboard

Good Morning. I’m excited to share that the Office 365 team recently launched an initiative called “ Your Office, Your Terms ,” which focuses on reaching some 8 million woman-owned businesses in the United States to promote the work/life balance related aspects of Office 365. Microsoft...

on15 Nov 2011
Blog Post: Who Is Your Customer? Are You Customer Centric?

AW's Mashboard

The customers come first, last, and always in our new marketing world! We as marketers always claim to be customer centric but I believe that traditional ways of marketing limit our customer centricity. What do I mean by that? There is a challenge that has existed in marketing for decades and that...

on11 Nov 2011