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  • Blog Post: BtoB Magazine – Thanks Kate!

    I had a great conversation last week with Kate Maddox, Executive Editor of BtoB magazine. We spent a great deal of time talking about the need to build an effective bridge between IT and marketing. We talk analytics, flexibility, great IT/marketing collaboration, and more. To check out what we talked...
    on8 Nov 2011

  • Blog Post: Bridging IT and Marketing

    One of the most important trends that I see occurring is that Marketing and IT can no longer afford to be in separate silos. As the head of marketing and operations for Microsoft’s US Subsidiary, I must find ways of bridging the gap that traditionally exists between these two worlds. Why? Because...
    on6 Oct 2011

  • Blog Post: Welcome to the Mashboard!

    I’m staking out a piece of the web to have a conversation with you about marketing, leadership, technology, partnering, and sales. More specifically, I’m looking to have a conversation with you on a number of subjects, including the following: How are IT and Marketing coming together...
    on3 Oct 2011
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