The Microsoft UK subsidiary has a great 2min 17sec stick-figure video that does a great job of explaining what Microsoft Premier Support is all about is a fun non-boring (IMHO) fashion.
Premier Support - Animated Slideshow
http://www.microsoft.com/showcase/en/gb/details/2c708e45-71a7-46d3-81d6-88ab9c749d74
Format: wmvDuration: 2:17